April 21, 2017

Many great brands have suffered due to not upholding the standards they previously set. Last week's United Airlines incident was another example of this. Our review this week of Finnair thus analyses how even industry le...

April 14, 2017

Over the years, there have been several major brands around the world that have struggled or even failed due to their inability to adapt and innovate. The expectations of customers evolve with the passing of time and thu...

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June 2, 2017

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